Role Overview
As a Market Development Executive at Zupper, you will play a pivotal role in expanding our retailer network and driving business growth across your assigned market. You will identify and onboard new retailers, strengthen relationships with existing partners, increase product adoption, and ensure consistent order growth. Acting as the face of Zupper in the field, you will help retailers leverage our BlendCommerce platform to grow their business while contributing to Zupper's mission of transforming B2B commerce.
Key Responsibilities
- Identify, approach, and onboard retailers within the assigned territory.
- Build strong relationships with retailers and become their trusted business partner.
- Drive retailer activation by assisting them in placing their first order and ensuring continuous engagement.
- Achieve monthly targets for retailer acquisition, order generation, and revenue growth.
- Conduct regular market visits to identify new business opportunities and strengthen existing accounts.
- Educate retailers about Zupper's products, services, offers, and digital platform.
- Track retailer performance and work proactively to improve repeat purchases and order frequency.
- Gather market intelligence, customer feedback, and competitor insights to support business growth.
- Coordinate with Category, Supply Chain, and Customer Support teams to ensure timely issue resolution.
- Maintain accurate records of daily market visits, retailer interactions, and business updates through CRM and reporting tools.
Who You Are
- Graduate in any discipline.
- 1–4 years of experience in B2B Sales, FMCG, Distribution, Retail, Telecom, or E-commerce.
- Strong communication, negotiation, and relationship-building skills.
- Passionate about field sales and interacting with business owners.
- Comfortable travelling extensively within the assigned territory.
- Self-motivated, target-driven, and capable of working independently.
- Basic knowledge of mobile applications, CRM tools, and Microsoft Office is an added advantage.
Why Join Us
- Opportunity to build your career with one of India's emerging B2B commerce platforms.
- High ownership and direct business impact from day one.
- Competitive salary with attractive performance-based incentives.
- Continuous learning and exposure to modern B2B commerce, technology, and market expansion.
- A collaborative, entrepreneurial culture with accelerated career growth.
Ready to apply?
Interested applicants can share their profiles/resumes at talent@zupper.co.

